Bharti Airtel’s new collaboration with Perplexity AI is a game-changer. All 360 million Airtel customers across prepaid, postpaid, broadband, and DTH TV can now access Perplexity Pro, worth ₹17,000 for free for a full year.
This is the first time an Indian telecom company has bundled a premium AI tool subscription at scale. Let’s explore what’s on offer and how to claim it.
What Is Perplexity Pro?
Perplexity AI is an advanced search-and-answer platform using the latest AI models including ChatGPT‑4.1, Claude 4.0, Gemini 2.5 Pro, Apple Intelligence and Grok 4 . The Pro tier, valued at ₹17,000/year, unlocks:
• Up to 300 AI-powered Pro searches per day
• Model switching across top-tier AI engines
• File uploads and analysis, including documents and images
• Image generation tools
• Access to Perplexity Labs, for creating dashboards, spreadsheets, and basic web‑apps
This brings advanced AI-based productivity tools within reach of students, professionals, and everyday users.
Who Gets It and How to Claim?
• Eligibility: All Airtel users mobile (prepaid/postpaid), broadband (Wi-Fi), and DTH subscribers
• Activation Period: Claim anytime between July 17, 2025 and January 17, 2026
• Validity: 12 months from activation date
Steps to activate:
1. Open the Airtel Thanks app on Android or iOS.
2. Navigate to Rewards & OTTs or Discover Airtel Thanks.
3. Tap the Perplexity Pro offer banner.
4. Tap Claim Now and Proceed.
5. Sign into Perplexity (or create an account via Google, Apple ID, or email).
6. The upgrade applies automatically no payment or promo code needed.
The subscription works on both mobile and desktop no dependency on Airtel’s network once activated.
Why It Matters?
• Mass AI access: Gives millions in India access to advanced AI capabilities without extra cost.
• Competitive advantage: Airtel differentiates itself, especially against rivals like Jio.
• Productivity uplift: Supports student research, content planning, image generation, and ideation workflows.
Summary Table
Feature | Details |
User Base | 360M Airtel users (mobile, broadband, DTH) |
Offer | 1‑year free Perplexity Pro worth ₹17,000 |
Key Benefits | 300 Pro searches/day, file uploads, AI image generation, Labs |
How to Claim | Via Airtel Thanks app > Rewards & OTTs > Claim & Login |
Activation Window | July 17, 2025 – January 17, 2026 |
Community Excitement (Reddit Buzz)
Reddit users from Indian campuses have praised AI tools like Perplexity Pro years before. One user noted:
“We need 2500 registrations ASAP… you’ll get 1‑month free Pro version upon registration. If we hit our target… each one of us will enjoy Pro version for a year.”
These past campaigns illustrate persistent demand for advanced AI tools even before Airtel formalised the offer.
How to check availability:
- You can directly call on Airtel customer care number.
- Users can also use Airtel Thanks app.
- User can also reach out to Airtel store. Just search “Airtel store near me”.
- First ensure the Airtel recharge plan prepaid or postpaid that offering Perplexity pro Airtel or Airtel Perplexity Pro Offer and also Airtel Xstream.
- User can also pay using Airtel Payments Bank.
✅ Final Takeaway
Airtel’s offer brings unmatched value professional-grade AI tools to ordinary users across India. With advanced search, creative Labs tools, and daily productivity access, users can explore deep research, generate images, and automate tasks without spending a rupee.
This is more than just a marketing play it’s a powerful step toward making generative AI accessible to everyone in India.
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